The Age Action Alliance was launched in 2011 in response to a growing recognition of the need to respond to an ageing society. In particular, to bring together older people and cross sector organisations to work together to celebrate the opportunities and address the challenges of our ageing demographics.

Our vision is to improve the quality of later life through partnership working between members and older people; creating communities where older people feel secure, valued and able to contribute to society.

Who We Are

The Age Action Alliance is a network which brings together organisations and older people, in partnership. Drawn from civil society and the public and private sectors, it takes a positive approach to ageing and seeks practical ways to improve services and support to older people.

Members bring their distinctive skills to work collaboratively, achieving more in partnership than they can as individual organisations or sectors. Our focus is on the most disadvantaged and preventing exclusion and deprivation in later life.

What We Do

Working together, we aim to ensure that older people, today and tomorrow:

  • Are visible, valued and heard
  • Enjoy a good quality of life and wellbeing
  • Can make informed choices about health and wellbeing
  • Live in safe, warm, lifetime homes
  • Have social networks and access to friends, family and community support
  • Have opportunities to mix with and share skills with others
  • Are able to access information and services they need
  • Live in age friendly neighbourhoods, with their needs met

Why We're Doing It

UK society is undergoing profound change, with average life expectancy up by 30 years over the last century and one in four of today’s children likely to live to 100. In the UK there are now more people over State Pension age than children under 16. This presents a significant challenge to our attitudes and the way we view older people and meet their needs. Too many of today’s older people find themselves in unsuitable housing, facing deprivation, isolation and exclusion.

There is also a real opportunity to embrace the value of people living longer, healthier and often wealthier lives. The Alliance working groups are the engine of the network, with members collaborating across a range of themes, promoting a positive solutions approach.



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Key Resources

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  1. A guide to hosting Alliance Network Meetings
  2. AAA Progress Report May 2015
  3. AAA Working Group Chairs Meeting – 24th Sept. 2018
  4. Advice and guidance on Pension Credit for stakeholders
  5. Alliance Members Declaration
  6. Alliance Membership Agreement
  7. An introduction to Age Action Alliance (leaflet)
  8. Arts and older people forum Transition Focus Group Meeting Minutes 11 July 2016
  9. Basic Pension Credit Information
  10. British Gas Priority Services
  11. British Gas Warm Home Discount
  12. Connect for a Kinder Tomorrow – New Approaches to Loneliness – Jo Cox
  13. DAW May 2019 Flyer
  14. Dementia-Friendly Utilities Home Services
  15. Digital Inclusion – The Vision, the Challenges and the Way Forward
  16. EngAgeNet’s comprehensive new publication: ‘A New Narrative on Ageing’
  17. Falling off the Bandwagon
  18. Fuel Poverty Action Guide – Produced by NEA
  19. Healthy Work Places Meeting Minutes – 15th November 2018
  20. Healthy Working Lives – Managing Healthy Ageing Workforces
  21. Infographic – explaining the work of the Alliance
  22. Keep Warm, Keep Well – Leaflet
  23. Later Life in a Digital World – Meeting 5th March 2019
  24. Loneliness & Isolation – Meeting Minutes 20th September 2018
  25. Loneliness & Isolation Meeting Minutes – 5th March 2019
  26. Loneliness in Britain has Escalated from Personal Misfortune into a Social Epidemic
  27. Money Matters – Meeting Minutes 18th January 2018
  28. NEA Advice Videos
  29. Ofgem Vulnerability strategy
  30. Pension Credit Calculator
  31. PSR promise from the Safeguarding Customer Working Group
  32. Research: The role of a social context for ICT learning and support in reducing digital inequalities for older ICT users
  33. SEGB Resource Centre
  34. Skills and lifelong learning: Digital Participation
  35. Snapshot Analysis of the Age Action Alliance
  36. Understanding the Alliance (Powerpoint Presentation)
  37. Vulnerability as Affecting Older People in Rural Areas
  38. Writing a blog for the Age Action Alliance